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Brian W. Haas

Blurred image of the arch used as background for stylistic purposes.
Associate Professor
Behavioral and Brain Sciences Program

Education

Ph.D., Stony Brook University, 2006

Research Interests

Our work seeks to understand what shapes people's identity. Our research investigates how people think about their identity, changes to their identity, and how identity is different according cultural contexts. We use a personality approach to understanding individual differences in identity. The overarching goal of our research is to illuminate what makes people who they are as dynamic complex individuals living across the world.

Culture and Identity Lab

Google Scholar

Teaching Interests

I teach classes on Introductory Psychology, Cultural Psychology, Biological Basis of Personality, Social and Cognitive Neuroscience. I enjoy teaching new psychology classes, coming up with and applying innovative teaching methods, and learning along-side with students, as they bring in their thoughts and perspectives into the teaching environment. I am actively engaged in study abroad and international education, having taught on several UGA Study Abroad programs and as Fulbright Teaching Scholar to the Kingdom of Bhutan at Sherubtse College.

Media Coverage

PsyPost article based on: Haas, Campbell, Lou & Xia (2024). All You Nonconformists Are (Not) All Alike: Dissociable Social Stereotypes of Mavericks and Contrarians. Personality and Social Psychology Bulletin.

WUGA Athens News Matters interview based on: Haas, Campbell, Lou & Xia (2024). All You Nonconformists Are (Not) All Alike: Dissociable Social Stereotypes of Mavericks and Contrarians. Personality and Social Psychology Bulletin.

UGA Today article written based on: Haas, Campbell, Lou & Xia (2024). All You Nonconformists Are (Not) All Alike: Dissociable Social Stereotypes of Mavericks and Contrarians. Personality and Social Psychology Bulletin.

Greater Good Magazine article on “Top 10 Insights from the Science of a Meaningful Life in 2023” based on Krys, Haas et al., Introduction to a culturally sensitive measure of well-being: Combining life satisfaction and interdependent happiness across 49 different cultures. Journal of Happiness Studies.

Psychology Today article based on Krys, Yeung, Haas et al., Family first: Evidence of consistency and variation in the value of family versus personal happiness across 49 different cultures. Journal of Cross-Cultural Psychology.

The Atlanta Journal Constitution article based on recent culture and personality research and Haas et al., The role of culture on the link between worldviews on nature and psychological health during the COVID-19 pandemic.

Curiosity Daily podcast based on Haas and Omura, Cultural Differences in Susceptibility to the End of History Illusion. Personality and Social Psychology Bulletin

Uconn Today article based on: Haas et al., The role of culture on the link between worldviews on nature and psychological health during the COVID-19 pandemic. Personality and Individual Differences

UGA Today article written based on: Haas & vanDellen (2020). Culture Is Associated With the Experience of Long-Term Self-Concept Changes. Social Psychological and Personality Science

LA Times article written based on Haas et al., (2016). Epigenetic modification of OXT and human sociability. Proceedings of the National Academy of Sciences U S A.

UGA Today article written based on Haas et al., (2016). Epigenetic modification of OXT and human sociability. Proceedings of the National Academy of Sciences U S A.

UGA Today article written based on Haas et al., (2015). Borderline personality traits and brain activity during emotional perspective taking. Personality Disorders: Theory, Research, and Treatment.

Medical Research (MedicalResearch.com) interview based on Haas et al., (2015). Borderline personality traits and brain activity during emotional perspective taking. Personality Disorders: Theory, Research, and Treatment.

UGA Red and Black article written based on Haas et al., (2015). The tendency to trust is reflected in human brain structure. NeuroImage.

UGA Today article written based on Haas et al., (2015). The tendency to trust is reflected in human brain structure. NeuroImage.

Selected Publications

Haas, B. W., Campbell, W. K., Lou, X., Xia, R.(In Press). All You Nonconformists Are (Not) All Alike: Dissociable Social Stereotypes of Mavericks and Contrarians. Personality and Social Psychology Bulletin.

Krys, K., Kostoula, O., van Tilburg, W.A.P., Mosca, O., Lee, J.H., Maricchiolo, F.,…. Haas, B.W.,… Uchida, Y.  (In Press). Happiness Maximization is a WEIRD Way of Living. Perspectives on Psychological Science.

Krys, K., Haas, B. W., Igou, E. R., . . . Bond, M.H. (In Press). Introduction to a Culturally Sensitive Measure of Well-being: Combining Life Satisfaction and Interdependent Happiness Across 49 Different Cultures. Journal of Happiness Studies. [JOHS]

Krys, K., Yeung, J., Haas, B. W., . . . Xing, C. (2023). Family First: Evidence of Consistency and Variation in the Value of Family versus Personal Happiness across 49 Different Cultures. Journal of Cross-Cultural Psychology. 54(3), 323-339

Haas, B.W., Abney, D. H., Eriksson, K., Potter, J., & Gosling, S. D. (2023). Person-culture personality fit: Dispositional traits and cultural context explain country-level personality profile conformity. Social Psychological and Personality Science. 14(3) 375-285[SPPS]

Haas, B.W., & Omura, K. (2022). Cultural differences in susceptibility to the End of History Illusion. Personality and Social Psychology Bulletin. 48(9), 1331-1348. [PSPB

Krys, K., Capaldi, C.A., Torres, C., van Tilburg, W., Vignoles, V., Bond, M.H., Zelenski, J., Haas, B.W., , . . . Xing, C. (2022). Societal emotional environments and cross-cultural differences in life satisfaction: A forty-nine country study. The Journal of Positive Psychology. 17(1). 117-130 [JoPP]

Cochran, R. N., VanDellen, M. R., & Haas, B.W., (2021). How did I get here? Individual differences in perceived retrospective personality change. Journal of Research in Personality, 90, 104039. [JRP]

Haas, B.W., Hoeft, F., & Omura, K. (2021). The role of culture on the link between worldviews on nature and psychological health during the COVID-19 pandemic. Personality and Individual Differences, 170, 110336. [PAID]

Haas, B.W., vanDellen M.R., (2020). Culture is Associated with the Experience of Long-term Self-concept Changes. Social Psychological and Personality Science. [SPPS]

Krys, K., Zelenski, J., Capaldi, C.A., Park, J., van Tilburg, W., van Osch, Y., Haas, B.W., . . . Zhu, Z. (2019). Putting the ‘We’ in Well-being: Collectivism-fit Measurement of Well-being Attenuates the Individualism-Well-being Association. Asian Journal of Social Psychology.22(3), 256-267. [AJSP]

Haas, B.W. (2019). Enhancing the Intercultural Competence of College Students: A Consideration of Applied Teaching Techniques. International Journal of Multicultural Education. 21 (2), 81-96. [IJME]

Cochran, R.N., vanDellen M.R., Haas, B.W. (2019). Getting to Know You: Associations between Judge and Target Personality with Personality Judgment Accuracy during a Dyadic Social Interaction Task.142, 139-144. [Personality and Individual Differences].

Haas, B.W., Akamatsu, Y. (2019). Psychometric Investigation of the Five Facets of Mindfulness and Well-Being Measures in the Kingdom of Bhutan and the United States. [Mindfulness].

Haas, B.W. (2018). The impact of study abroad on improved cultural awareness: a quantitative review. Intercultural Education, 1-18. [Intercultural Education]

Haas, B.W., Filkowski, M.M., Cochran, R.N., Denison, L., Ishak, A., Nishitani, S., Smith, A.K. (2016). Epigenetic modification of OXT and human sociability. Proceedings of the National Academy of Sciences U S A. PNAS

Filkowski, M.M., Anderson, I.W., Haas, B.W. (2016). Trying to trust: brain activity during interpersonal social attitude change. Cognitive, Affective, and Behavioral Neuroscience. 16 (2), 325-338. [PubMed]

Haas, B.W., Miller, J.D. (2015). Borderline personality traits and brain activity during emotional perspective taking. Personality Disorders: Theory, Research, and Treatment. 6(4): 315-320. [PubMed]

Haas, B.W., Brook, M., Remillard, L., Ishak, A., Anderson, I.W., Filkowski, M.M. (2015). I know how you feel: The warm-altruistic personality profile and the empathic brain. PLoS ONE. 10(3): e0120639. [PloS One]

Haas, B.W., Anderson, I.W., Filkowski, M.M. (2015). Interpersonal reactivity and the attribution of emotional reactions. Emotion. 15(3): 390-398. [PubMed]

Haas, B.W., Ishak, A., Anderson, I.W., Filkowski, M.M. (2015). Agreeableness and brain activity during emotion attribution decisions. Journal of Research in Personality.57: 26-31. [JRP]

Haas, B.W., Ishak, A., Anderson, I.W., Filkowski, M.M. (2015). The tendency to trust is reflected in human brain structure. NeuroImage. 107: 175-181. [PubMed]

Haas, B.W., & Smith, A. K. (2015) Oxytocin, vasopressin, and Williams syndrome: epigenetic effects on abnormal social behavior. Frontiers in Genetics. 6:28. [Frontiers]

Hoeft, F., Dai, L. Haas, B.W., Sheau, K.E., Masara, M., Mills, D., Galaburda, A., Bellugi, U., Korenberg, J., Reiss, A.L., (2014). Mapping Genetically Controlled Neural Circuitries of Social Behavior and Visuo-Motor Integration by a Preliminary examination of Atypical Deletions with Williams Syndrome. PLoS One. 9 (8), e104088. [PloS One]

Haas, B.W., Barnea-Goraly, N., Sheau, K.E., Yamagata, B., Ullas, U., Reiss, A.L. (2014). Altered microstructure within social-cognitive brain networks during childhood in Williams syndrome. Cerebral Cortex. Oct 24(10):2796-806. [PubMed]

Haas, B.W., Sheau, K. E., Kelly, R. G., Thompson, P., Reiss. A.L. (2014). Regionally specific increased volume of the amygdala in Williams syndrome: Evidence from surface based modeling. Human Brain Mapping. Mar;35(3):866-74.[PubMed]

Haas, B.W., Anderson, I.W., Smith, J.M. (2013). Navigating the complex path between the oxytocin receptor gene (OXTR) and cooperation: an endophenotype approach. Frontiers in Human Neuroscience. Nov 28;7:801. [PubMed]

Haas, B.W., Mills, D., Yam, A., Hoeft, F., Bellugi, U., Reiss, A.L., (2009). Genetic influences on sociability: Heightened amygdala reactivity and event-related responses to positive social stimuli in Williams syndrome. Journal of Neuroscience. 29(4):1132-9. [PubMed]

Haas, B.W., Constable, R.T., & Canli, T. (2008). Stop the sadness: Neuroticism is associated with sustained Medial Prefrontal Cortex response to emotional facial expressions. NeuroImage 42(1):385-92. [PubMed]

Haas, B.W., & Canli, T. (2008). Emotional Memory function, Personality structure and Psychopathology: A Neural System Approach to the identification of vulnerability markers. Brain Research Reviews 58(1):71-84. [PubMed]

Haas, B.W., Omura, K., Constable, R.T., & Canli, T. (2007). Emotional conflict and neuroticism: personality-dependent activation in the amygdala and subgenual anterior cingulate. Behavioral Neuroscience, 121(2), 249-256. [PubMed]

Haas, B. W., Omura, K., Constable, R. T., & Canli, T. (2007). Is automatic emotion regulation associated with agreeableness? A perspective using a social neuroscience approach. Psychological Science 18(2), 130-132. [PubMed]

Canli, T., Qiu, M., Omura, K., Congdon, E., Haas, B.W., Amin, Z., et al. (2006). Neural correlates of epigenesis. Proceedings of the National Academy of Sciences U S A 103(43), 16033-16038. [PubMed]

Haas, B.W., Omura, K., Constable, R. T., Canli, T. (2006). Interference Produced by Emotional Conflict Associated with Anterior Cingulate Activation. Cognitive, Affective Behavioral Neuroscience 6(2), 152-156. [PubMed]

Canli, T., Omura, K., Haas, B.W., Fallgatter A., Constable, R. T., Lesch K.P. (2005). Beyond Affect: A role for genetic variation of the serotonin transporter in neural activation during a cognitive attention task. Proceedings of the National Academy of Sciences U S A (103)34, 12224-12229. [PubMed]

Klapp, S.T., & Haas, B.W. (2005). Nonconscious Influence of Masked Stimuli on Response Selection Is Limited to Concrete Stimulus-Response Associations. Journal of Experimental Psychology: Human Perception & Performance, 31(1), 193-209. [PubMed]

Articles Featuring Brian W. Haas

The Department of Psychology's Dr. Brian Haas and Dr. Michelle vanDellen new study was recently featured in UGA Today. Their study compared individual self-concepts between Americans and Japanese individuals and uncovered an essential contradiction…

Graduate Students in My Lab

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